MVHS in English - Writing Successfully for the Internet

Texts for both Users and Search Engines

Since Google’s Panda update, quality content is more important than ever for good ranking. What determines quality content? Which rules do writers have to keep in mind? This course covers the most important factors for quality content in internet and search engine optimized writing. Topics: How do search engines measure content? Important HTML Structures; Choosing and changing keywords; WDF*IDF analyses; unique and duplicate content; internal links, anchor terms, pictures and multimedia; technical aspects: robots.txt and pdfs.
Samstag, 12.11.2016
10:00 – 17:00 Uhr
Kursnummer D477660
Dozentin/Dozent Elisabeth Weigel
Zeitraum/Dauer 2016-11-12T10:00:0012.11.2016
Pausen nach Absprache
Ort MünchenInnenstadt
, Schwanthalerstr. 2
Gebühr 69,00 €
Veranstaltungstyp Saturday Seminar
Plätze noch genügend Plätze frei
max. Teilnehmerzahl: 10
Barrierefreiheit Der Zugang zum Veranstaltungsort ist barrierefrei. (Ggf. Einschränkungen vor Ort)
Info & Beratung Susanne Miether, Telefon (0 89) 27 37 34-50